Too bright, too flat, too shiny. It was sold by the square foot to people who were tiling a football field.
The theory is simple. A home should be able to have a lawn, even when it has no ground. And if it is going to be made of yarn, it should be specified the way a good textile is specified: by colour, blade, weight and backing, not by price per roll.
We spent a year on the yarn. A single deep field green, two blade shapes, two pile heights. The backing drains freely. Every lot is tested for lead and heavy metals before it is cut, because children and dogs will spend their afternoons on it.
Our pieces are woven to our specification and finished by hand in Lahore, where the carpet trade has dressed floors in textile for five centuries. They are designed, specified and tested from New York.
The tonga on our mark is the Lahore buggy that still carries people past the workshops where our pieces are woven.